In this conversation, Salvatore Tirabassi (Managing Director of CFO Pro+Analytics) breaks down the modern CFO role as something far bigger than accounting. He explains why great finance leaders act as the “chief data officer” for the business, how to build a true single source of truth, and what happens when teams walk into meetings with dueling numbers.

We alsdig into real-world examples like inventory costing in QuickBooks, tariffs and margin distortion, investor due diligence, and how founders can avoid expensive mistakes by tightening their systems, reporting, and narrative early. Discover:

• Why the CFO is increasingly the head of data (and what “single source of truth” actually means)
• How small finance setup decisions quietly create bad pricing, bad strategy,
• and chaos in fundraising